Emily McClure is a beauty blogger who tries lots of products for better skin, makeup and hair. Since her own mane is fine and limp, she decided to give the iconic WEN hair care brand a 7-day test. She would report her results to Bustle.com. She would keep a daily hair log and post hair selfies on Twitter.

When it comes to shampoos, if it’s got a big foamy, sudsy consistency, then most of us are okay with it, no questions asked. What most women don’t understand is that the lather can ruin the hair. Chaz Dean believes his hair care line is the pure alternative.

The famous Hollywood star stylist developed his WEN By Chaz no lather shampoo system to give women another choice, the modern way to wash and condition. According to the company’s crunchbase page, WEN By Chaz is one of the original no-poo shampoos that got everyone on the bandwagon. These rich formulas do not contain the harsh sulfate chemicals found in regular shampoos. Instead, WEN’s unique cleansing conditioners are full of healthy and nourishing botanical extracts and vitamins.

WEN develops smooth, shiny, strong hair for any hair type out there. Even seriously damaged locks will benefit after just one WEN wash.

Emily McClure liked how WEN made her scalp and hair feel in the shower as she massaged the luxurious formula into her medium-length locks. Her hair seemed to double in volume, and the texture was smooth, and combing was easy. Then she blew dry her hair and curled it with her favorite styling tools, and she was impressed.

Emily’s photos show the awesome body and movement hair can develop.

Emily highly recommends WEN By Chaz if you have the time to pamper your locks and put in the effort. She got the most out of WEN with a daily morning cleanse. Need Wen? Order a product via eBay or click here: http://www.guthy-renker.com/products/beauty/wen-haircare/.

For more info, visit the Wen Wikipedia page.